Who are we?


Stefan Uddenberg, Director

Stefan Uddenberg

Director, Social Perception Lab

Stefan explores topics at the intersection of social and visual cognition. One of his favorite experimental methods is that of "serial reproduction", akin to the children's game "Telephone", in which participants reproduce a stimulus from memory, and the reproduction is passed on to the next participant. Stefan will finally escape from the private school circuit in Fall 2024, when he starts as an Assistant Professor of Psychology at UIUC. He is currently a Principal Researcher at the University of Chicago Booth School of Business, and has previously received training at Princeton, Yale, and Dartmouth. You can learn more about him at his personal website here.